Microsoft Exchange Server 2010
CHALLENGES
Concord Technologies provides hosted fax solutions for businesses of every size.
The company offers customers the benefits of feature-rich fax communications without
the cost, effort, and maintenance issues associated with conventional fax systems
and alternative fax technologies.
"We provide a level of service that is not physically possible for a regular company
to achieve with in-house fax equipment," says Ralph Musgrove, Executive Vice President
of Market Development at Concord. "Our service is completely in the cloud, so our
customers have the benefit of virtually unlimited capacity. Plus, our fax network
is geographically independent, so if there is a catastrophic event in one region,
a different Concord data center takes over and the service can continue uninterrupted."
The company also provides communications safeguards that meet the most stringent
corporate and industry standards for security.
A Microsoft® Certified Partner, Concord has used Microsoft Exchange Server technologies
to create hosted, integrated fax solutions since 2003. The company is committed
to providing the best solutions for its customers and staying competitive. To do
this, Concord works closely with Microsoft for new software that can enhance or
expand its line of Concord Fax Online solution offerings and help customers increase
efficiencies in fax communications.
SOLUTION
The company worked with Microsoft to integrate Exchange Server 2010 with the Concord
Fax Online platform and create a new solution—Concord Fax Online for Microsoft Exchange
Server 2010. When a call is routed to Exchange Server 2010, it detects whether the
transmission is a voice call or fax call. If it is a voice call, Exchange Server
2010 routes the voice mail to the recipient's inbox using its Unified Messaging
feature. If it is a fax call, Exchange Server 2010 routes the call over an IP network
to a Concord Fax Online data center. The Concord data center then converts the call
into a fax document and sends it back through Exchange Server 2010 as an e-mail
attachment to the intended recipient.
The company introduced the new solution at the Microsoft Worldwide Partner Conference
in July 2009. The integration provides a full set of features for both sending and
receiving faxes through Exchange Server 2010, and it complies with the requirements
of the Gramm-Leach-Bliley Act, the Sarbanes-Oxley Act, and the Health Insurance
Portability and Accountability Act.
The solution supports faxing through media gateways or IP phone systems at the customer
premises and directly through fax numbers on the Concord global fax network. It
also supports routing calls to Exchange Server 2010 through Microsoft Office Communications
Server 2007 R2 using the G.711 standard. Concord Fax Online works with e-mail clients
including the Microsoft Outlook® 2010, Microsoft Outlook Web App, and Microsoft
Outlook Mobile 2010 messaging and collaboration clients.
RESULTS
By integrating Concord Fax Online with Exchange Server 2010, Concord was able to
create an online fax solution that offers customers greater cost savings, increased
uptime, and easier usability.
Greater cost savings. Musgrove anticipates that Concord Fax Online
for Exchange Server 2010 will provide significant cost savings for customers that
are migrating from Exchange Server 2007. "According to input from customers and
our experience, cost savings could be an average of 15–25 percent with the new solution
and could be significantly more if fax machines are eliminated," he says. Customers
will have the advantage of online faxing without the cost of third-party software
or the equipment to run it. They won't need maintenance agreements either, which
also will save money. Concord runs and operates the entire system. Customers don't
have to worry about upgrade costs, IT maintenance, or service contracts.
Increased uptime. Another key advantage of the new Concord solution,
Musgrove notes, is less downtime. "Fax tends to be a mission-critical technology
for companies," he says. "An exciting improvement in Exchange Server 2010 is the
focus on high availability." Exchange Server 2010 offers new features, such as database
availability groups, that make it easier to extend data replication between data
centers to achieve automatic failover. So with Concord Fax Online for Exchange Server
2010, customers gain the benefit of a combined solution that increases uptime. "Concord
Fax Online for Exchange Server 2010 nicely ties together a high-availability unified
messaging system with a high-availability online fax solution," says Musgrove.
Easier usability. The integration with Exchange Server 2010 allows
Concord to offer customers a feature set that the company doesn't provide with any
other e-mail server. Exchange Server 2010 includes a new archiving feature that
makes it possible for users to archive e-mail messages, including faxes, on the
e-mail server for corporate and legal compliance. Additionally, with Exchange Server
2010, Concord is able to adapt dynamically to whatever equipment a customer is using,
select the optimal settings, and route in a way that delivers faxes as reliably
and efficiently as possible.
Another advantage of Concord Fax Online for Microsoft Exchange Server 2010 is that
Concord customers can use the solution to share a phone number or extension for
voice mail and for the fax feature. "With other solutions, customers have fax numbers
and voice numbers," says Musgrove. "Now they can have a single number that can be
used for both voice and fax at the same time."
Case Study: Microsoft Exchange Server 2010 [PDF]